#BuiltWithPurpose

Building Purposeful Brand Through Innovation

We build and grow consumer brands that make everyday life better for Indonesian families.

Our Brands

We Grow Top Leading Brands

About Us

4+

Years Experience

Built for Millions of Indonesian Families

Kanara Global Virtue is the parent company behind brands that have reached millions of Indonesian families. Founded in 2021 by Nyoman Anjani and Ramadhan Satrio Nugroho, we started with a single brand — Gently Baby — built on the belief that gentle, safe, high-quality baby skincare products must be honest & affordable.
Today, Kanara operates as a house of brands spanning baby care, skin care, personal care, and nutrition categories. Backed by world-class investors including Accel, Ares Management (previously Northstar), and Init6, we are scaling through innovation, with the conviction that every Indonesian family deserves better products within reach.

Our Vision

Become a leading consumer goods company that accompanies people in becoming their best selves to build happy lives and healthy families with our innovative products

Our Mission

We create and deliver meaningful innovations that empower individuals and families to live healthier, happier, and more purposeful lives.

Company Values

What We Believe In

High Innovation

We never settle, always pushing boundaries to create better solutions for our customers.

Enduring Grit

We push through the hard stuff, staying resilient and relentless until we deliver.

Acts of Virtue

We do what's right, leading with kindness, acting with integrity, even when it's not easy.

Reliability

We deliver on our promises, consistently, accountably, no excuses.

News & Activity

Latest News & Activities

Updates from across the Kanara family, product launches, community impact, and what we’ve been building.

Calamild
Events, New Product Launch

GENTLY Baby Calamild Relief & Soothing Gel: Because Heat Rash Shouldn’t Ruin a Good Day

Heat rash is one of those things every parent deals with, but nobody talks about enough. In a tropical climate...

June 8, 2026
4 days ago
Screenshot_20260608_165611_Instagram.jpg
Brand Achivement, Events

GENTLY Is Nominated at The Asian Parent Awards 2026 – And You Can Help Us Win

Every product GENTLY makes starts with a question: what do parents actually need? Not what looks good on a shelf....

June 4, 2026
1 week ago
Skin Protector Lotion
Events, New Product Launch

GENTLY Baby Skin Protector Lotion Plus: One Product, Two Jobs

Mosquito bites are small. The anxiety they cause for parents is not. Every outdoor moment comes with a quiet calculation:...

April 25, 2026
2 months ago

Grow With Us

Empowering Growth, Impacting Lives

Company

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